Through technical strategies of SEO (Search Engine Optimization) implemented on your website and across the network, with qualified content, conquer the presence in the top positions of search engines.
SEO (search engine optimization) is a set of techniques that influence Google algorithms of search engines to define the ranking of a page for a given search.
When you do a search on Google, for example, you are presented with results in descending order of what Google’s algorithm considers most relevant to the search you did.
There are several techniques (SEO) and good practices that influence this relevance and make your site rise in the ranking, being one of the first to be shown to anyone looking for certain words. It is this relevance that can be worked on and greatly improved with SEO. You can also do this with paid ads, but SEO is key.
There are numerous factors within a website that influence the search engine ranking. PageRank, domain authority, link integrity or keywords in the content are just a few of them.
A properly optimized website with all the SEO techniques will automatically rise in the ranking and will be more easily discovered by users who search the search engines.